Bachelors Level/Fourth Year/Eighth Semester/Science csit/eighth semester/international business management/syllabus

B.Sc Computer Science and Information Technology

Institute of Science and Technology, TU

Nature of the course: (Theory)

F.M: 60+40 P.M: 24+16

Credit Hrs: 3Hrs

International Business Management [MGT488]
Course Objective
i.
The objective of this course is to familiarize students with the environment and challenges of doing business abroad. The course presents students with the opportunities to explore a number of issues and concerns relating to international business.
Course Description

This course contains globalization and international business, global economy and regional, international trade and investment theories and practices, national difference in political, economic and socio-cultural environment, strategies for international business and international financial environment to provide the basic knowledge to students.

S1:Globalization and International Business[8]
1
Concept of domestic, international and global business. Opportunities and challenges of IB. Globalization: Concept and drivers, Types of globalization:economic, cultural, political, environmental, production, market.International Business Environment: Economic, demographic, cultural and political-legal environment; Globalization debate: positive and negative impact.
S2:Global Economy and Regional Economy[6]
1
Global economy: concept, features and structures; changing demographics of global business. MNCs: Concept, types, structures, strategies, and problems. Global economic integration: WTO (Origin, goals, structure, and functions). Regional economic integrationlevels: preferential trading, free trade areas, customs union, common market, economic union, and political union; International Economic Organizations: WTO, UNCTAD, World Bank, IMF EU, NAFTA, SAFTA, BIMSTEC (Origin, goals and structure).
S3:National Differences in Socio-cultural Environment[3]
1
Socio-cultural implication on IB. Cultural differences: Determinants of culture: Awareness, values, norms, communication, language and religion. Dealing with cultural differences.
S4:National Differences in Political Environment[3]
1
Political systems: Democracy & totalitarian spectrum. Business-government relations. Political risk: concept and types. Impact of political environment on international business. Implications of legal systems in business. Intellectual property rights.
S5:National Differences in Economic Environment[3]
1
Economic system: market, command, mixed. Determinants of economic development: Inflation, Income (GDP, per capita income nominal & PPP, HDI). Level of economic development: developed, developing, and emerging economies (World Bank’s Criteria)
S6:International Financial Environment[8]
1
Foreign exchange markets, Spot market, spot rate quotations, bid-ask spreads, trading in spot markets, cross exchange rates, forward markets, forward rate, long and short forward positions, forwards premium and discount; Arbitrage, Hedging and Speculation; Types of exchange rate systems: fixed and floating, soft peg, crawling peg, free float, managed float; Factors affecting exchange rate- relative inflation rates, interest rates, relative interest rates, relative income levels, government controls, expectations; Mode of payment in international trade.
S7:Strategies for IB[6]
1
International strategic management: Concept and importance; Modes of entry into a foreign market:Export and import; strategic alliances: equity based (wholly owned subsidiaries, acquisition, greenfield venture, equity alliances, joint venture) and contractual based (licensing, franchising, turnkey operations, BOT, management contract). FDI & portfolio investment: benefits and drawbacks.
S8:Functional Management and Operation of IB[8]
1
Polycentric, ethnocentric, regiocentric and geocentric approach in functional management of IB. Global marketing strategies: Product strategy, distribution strategy, promotion strategy, pricing strategy. Global production strategies: location, outsourcing, managing global supply chain. Global finance strategies: sources of fund, tax practices, tax haven. Global human resource management strategies: Staffing policy, expatriate management, compensation, cultivating global mindsets.
References
1.
Cavusgil S.T., Knight G. and Riesenberger J. (2017). International Business. Fourth Edition.England: Pearson Education Limited.
2.
Hill, Charles and Hult, Tomas. (2019). International Business. Twelfth Edition. New York:McGraw Hill Education.
3.
Daniel J.D., Radebaugh L.H., Sullivan D.P. (2015). International business. Fifteenth Edition.England: Pearson Education Limited
4.
Rugman A.M. and Collinson, S. (2012). International business. Sixth Edution. England:Pearson Education Limited.
Labrotary Work